Keynote: Metaverse Moves & Digital Twins
Moderator: Nathan Pettyjohn – VRARA
Brand and advertiser opportunities in the metaverse don’t lie with digital platforms and destinations – it’s actually users’ behaviours and actions that represent the pot of gold at the end of the metaverse rainbow. Those insights and communities are what gives the metaverse value, especially when companies are trying to target, engage and built brand loyalty with consumers.
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