01 Nov 2023 – 02 Nov 2023
Atlanta, Phipps Mall

RetailLoco Americas 

Co hosted by Simon Mall – the Location Based Marketing Association provides this two day event with over 150+ attendees and will feature speakers exploring the latest developments in Retail Tech

Best Retail Cases


Winners from Summer 23

Live Conference

Phipps Mall

LBMA Members & Guests

on demand – attendees

for free

THE LBMA Member Platform 



THE LBMA Member Benefit

RetailLoco Atlanta 01 Nov 2023 - 02 Nov 2023

Focus: Location of Now

CAN’T MISS: RetailLoco is back in Atlanta  co-hosted by Simon Mall


With thirteen (13) remarkable RetailLoco events under our belt in cities like Chicago, Seattle, Atlanta, and during SXSW (Austin), we’re thrilled to announce our collaboration with Simon Mall at Phipps Mall for our most ambitious event yet! Our past events have delved into a plethora of topics, from indoor navigation and geo-targeted advertising to mobile payments, local search, data analytics, and the latest buzz – the Metaverse.

We’ve been honored to host keynote speakers from renowned brands such as Weather, Radar, Coca-Cola, Disney, Lowe’s, Kroger, Waze, Digitas, Google, Glympse, MoodMedia, GameStop, Walmart, and many more. As always, we’ll be showcasing our BestRetailCases awards platform and our signature RetailTour program, offering attendees an immersive experience of retail innovation firsthand in the stores.



Thanks to our partners 2022-2023

we work together with

Become a SPONSOR


Become a sponsor and secure a partner lecture slot for Nov 2023, see below!

Security and
Cloud Solutions

Dive into the

Media and Marketing for Commerce

Local Data in Tourism & Hospitality

Airport Munich: Location Based Marketing

Logistic: Solve energy crisis

1 Day: 01. Nov 2023

Day 1
01 Nov 2023

PANEL 1: The Experiential Store

As retail looks to reposition how brick-and-mortar stores fit into the customer journey, experience has become a key marker. Shops are looking to give customers things that can’t be easily replicated online,...
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Patrick Flanagan – SVP, Digital Development, Operations & Strategy
Patrick Flanagan, SVP at Simon Property Group

PANEL 2:  Metaverse Moves & Digital Twins

Moderator:  Nathan Pettyjohn – VRARA Brand and advertiser opportunities in the metaverse don’t lie with digital platforms and destinations – it’s actually users’ behaviours and actions that represent the pot...
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Nathan Pettyjohn

PANEL 3:  The Convergence of CTV and Location-Based Advertising: A Comprehensive Panel Discussion

Moderator:  Cristina Perez – Samsung Ads In the ever-evolving landscape of digital advertising, two prominent trends have emerged that are reshaping the industry: Connected TV (CTV) and location-based advertising. Our...
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Jenny Yeend – 22squared, SVP, Director of Media & Strategy
Laura Daley – Inspire Media Engine, EVP Strategy
Vincent Cevalte, Global Head Of Digital Media and Planning at RTL AdConnect
Crissie Perez, Sales & Client Partnerships Lead at Samsung Ads

PANEL 4:  Shop & Walk – Automated Checkouts

Moderator:  Asif Khan – The LBMA Retailers and consumers are turning to self-checkout technology, but challenges stand in the way of widespread adoption.  Can contactless in-store shopping and scanless checkout...
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Asif Khan

PANEL 5:  The Rise of Retail Media Networks

Moderator:  David Kaplan – AdWeek Retail Media Networks have taken the advertising industry world by storm.  And like another platform, a retail media network needs good data to function.  This...
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David Kaplan


Asif Khan – GLI Janelle Eng – General Manager & Area Director – Nobu Hotels In this session GroundLevel Insights and Nobu Hotels will share insights around how new technology...
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Asif Khan

PANEL 6:  Leaning In To Last Mile

Moderator:  Cami Zimmer – Glympse This is a data-driven age for Retail. Many are diving into sophisticated demand forecasting to help manage what is called the bullwhip effect – a...
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Cami Zimmer

DAY 1 – Closing Keynote (SPONSORED)

Patrick Flanagan, SVP at Simon Property Group
Day 2
02 Nov 2023

PANEL 7:  Unlocking Retail Navigation

Moderator: TBD Carsten Szameitat – ARYVE In the retail industry, big data means a greater understanding of consumer shopping habits and how to attract new customers. This kind of data...
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Carsten Szameitat

PANEL 8:  Creating Great Customer Experiences

Moderator:  Melissa Berger – Digitas During this panel we will explore traditional and creative ways of leveraging location-data to drive Big L (and little l) Loyalty. We will also explore...
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Melissa Berger

PANEL 9:  Restaurant Re-Invention

Moderator:  Robert Grimes – IFBTA Kevin Bentley – Papa Ginos Jared Hinshaw – Walk On’s   COVID wreaked havoc on the restaurant sector, technology and innovation are what have helped, even...
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Lanna O’Connor, Director, Loyalty and Digital Marketing at RaceTrac

PANEL 10:  DOOH – Driving New Audiences

Moderator:  TBD As machine learning and AI become more affordable and widely accessible, DOOH will undoubtedly become increasingly innovative over the coming years. AI allows brands to create truly interactive,...
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During this panel we will highlight some of the best case studies showing the deployment of innovative technology in our industry.

RetailTour ™️ in Phipps Plaza by Simon Mall

Join us as we go into the mall and see all the technology we’ve been discussing in action as we visit some of the most innovative stores on the planet.

Speakers & Partners RetailLoco 2021/22

Sponsoring options

Keynote, Leads, Master Classes


As headline sponsor, they get the undivided attention of all participants, whether on-site, streamed or on-demand.

  • 30 min KEYNOTE
  • Stand alone Newsletter
  • Logo at all media 

You will also receive the participant data / leads of RetailLoco

15.000 USD/EUR

>>>contact us now

MASTER Classes

As part of your own masterclass, you can generate qualified leads on site and also in the on-demand area of The LBMA.

  • 45 min digital Master Class
  • Stand alone Newsletter 
  • Participation at one panel

You will also receive the participant data / leads of RetailLoco

8,500 USD/EUR

>>>contact us now


You can sponsor our RetailLoco Event and our digital platform

  • Dinner
  • Panel
  • Breakfast 
  • Live Tour
  • Badges / Lanyards 

You will also receive the participant data / leads of RetailLoco

each 5,500 USD/EUR

>>>contact us now

Latest Podcast

Location Weekly – Episode 606

On episode 606 of #LocationWeekly we talk about InMoment launching their Experience Improvement (XI) platform, Mashgin sees self-checkout success in the resorts with Alterra Mountain, MKodo’s GeoLocs service ready for...
Read More

Location Weekly – Episode 605

This weels episode of #LocationWeekly talks about Bumble partnering with Netflix, Strava acquiring Fatmap, Pinterest pilots clean room with Albertsons & Cooler Screens goes beyond the refrigerator aisle. Check it...
Read More

Location Weekly – Episode 594

The weeks #LocationWeekly podcast features Mars partnering with Fetch for new loyalty rewards program, Burger King partners with Acrelec kiosks to promote Activision’s “Call of Duty” in-store, Digilant & Netsertive...
Read More

Global Media Partners

RetailLoco 2021/22 attendees


Award Ceremony


The Best Retail Case Awards May 2023 award various solutions from the eCommerce and retail software products. In this round of awards, you will get to know some application examples with which retail and its service partners are equipping themselves for the challenges of the present and the future. 

Award Cases

RetailLoco by

RetailLoco is organized by the international trade association for location-based technology solutions and marketing. With 1,400 members from 20 countries, it promotes exchange in the digital stationary retail world.

Every RetailLoco partner is automatically listed in the Best Retail Cases database. The initiative of the LBMA collects and shows cases around retail. In addition, the best applications and installations are honored with the Best Retail Cases Award.


Angie Szameitat
Product Owner RetailLoco Europe & North America

Mail: angie@thelbma.services
+49 (8122) 5536-440